{"id":5297,"date":"2017-03-01T19:01:39","date_gmt":"2017-03-01T18:01:39","guid":{"rendered":"https:\/\/corvendor.com\/?post_type=portfolio&#038;p=5297"},"modified":"2019-05-17T07:43:35","modified_gmt":"2019-05-17T05:43:35","slug":"segmentierung","status":"publish","type":"portfolio","link":"https:\/\/corvendor.com\/de\/kampagne\/segmentierung\/","title":{"rendered":"Segmentierung"},"content":{"rendered":"\n<style type=\"text\/css\" id=\"style-css-av-av_section-57c2627cdb455a9b9d4794c8be5fd143\">\n.avia-section.av-av_section-57c2627cdb455a9b9d4794c8be5fd143{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/corvendor.com\/wp-content\/uploads\/Segmentation.jpg);\nbackground-position:top center;\nbackground-attachment:scroll;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-av_section-57c2627cdb455a9b9d4794c8be5fd143 main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-full-stretch avia-bg-style-scroll  av-minimum-height av-minimum-height-custom  container_wrap fullsize'  data-section-bg-repeat='stretch'><div class='container av-section-cont-open' style='height:550px'><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-5297'><div class='entry-content-wrapper clearfix'>\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div id='av_section_2'  class='avia-section av-av_section-888def5aebb50b4577eff5c0d475d90a main_color avia-section-default avia-no-shadow  avia-builder-el-1  el_after_av_section  el_before_av_section  avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-5297'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" id=\"style-css-av-av_one_full-6126cab7d8fab8d08143dd2dacdf673c\">\n#top .flex_column.av-av_one_full-6126cab7d8fab8d08143dd2dacdf673c{\nborder-radius:0px;\n-webkit-border-radius:0px;\n-moz-border-radius:0px;\npadding:0px;\n}\n<\/style>\n<div class='flex_column av-av_one_full-6126cab7d8fab8d08143dd2dacdf673c av_one_full  avia-builder-el-2  avia-builder-el-no-sibling  first flex_column_div av-zero-column-padding '   ><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '  style='font-size:26px; '  itemprop=\"text\" ><p style=\"text-align: center;\">Segmentierung nach vertikalen M\u00e4rkten, Unternehmensgr\u00f6\u00dfe und Kaufkraft<\/p>\n<\/div><\/section><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" id=\"style-css-av-av_section-54a191ecd4c6c926e7679d3e53b658eb\">\n.avia-section.av-av_section-54a191ecd4c6c926e7679d3e53b658eb{\nbackground-color:#f2f2f2;\n}\n.avia-section.av-av_section-54a191ecd4c6c926e7679d3e53b658eb .av-extra-border-element .av-extra-border-inner{\nbackground-color:#f2f2f2;\n}\n<\/style>\n<div id='av_section_3'  class='avia-section av-av_section-54a191ecd4c6c926e7679d3e53b658eb main_color avia-section-large avia-no-border-styling  avia-builder-el-4  el_after_av_section  el_before_av_layout_row  avia-bg-style-scroll  av-arrow-down-section container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-5297'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-av_one_fifth-d4478351176c8e3ad2a6cd0a3e05eeec sc-av_one_fifth av-equal-height-column-flextable'>\n<style type=\"text\/css\" id=\"style-css-av-av_one_fifth-d4478351176c8e3ad2a6cd0a3e05eeec\">\n#top .flex_column.av-av_one_fifth-d4478351176c8e3ad2a6cd0a3e05eeec{\nborder-radius:0px;\n-webkit-border-radius:0px;\n-moz-border-radius:0px;\npadding:0px;\n}\n<\/style>\n<div class='flex_column av-av_one_fifth-d4478351176c8e3ad2a6cd0a3e05eeec av_one_fifth  avia-builder-el-5  el_before_av_one_fifth  avia-builder-el-first  first flex_column_table_cell av-equal-height-column av-align-top av-zero-column-padding '   ><style type=\"text\/css\" id=\"style-css-av-av_icon_box-a048b59bcffe401622e67f762c10520d\">\n.iconbox.av-av_icon_box-a048b59bcffe401622e67f762c10520d .iconbox_icon{\ncolor:#ba1600;\n}\n<\/style>\n<article  class=\"iconbox iconbox_left av-av_icon_box-a048b59bcffe401622e67f762c10520d  avia-builder-el-6  avia-builder-el-no-sibling  \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconbox_content\"><header class=\"entry-content-header\"><div class=\"iconbox_icon heading-color\" aria-hidden='true' data-av_icon='\ue80b' data-av_iconfont='entypo-fontello'><\/div><h3 class='iconbox_content_title  '  itemprop=\"headline\" >Segmenttiefe<\/h3><\/header><div class='iconbox_content_container  '  itemprop=\"text\" ><p>Wenige Kategorien resultieren bereits in einer hohen Anzahl unterschiedlicher Segmente.<\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><\/div><div class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" id=\"style-css-av-av_one_fifth-7c987e7b914fb4179f909ea1b965b65e\">\n#top .flex_column.av-av_one_fifth-7c987e7b914fb4179f909ea1b965b65e{\nborder-radius:0px;\n-webkit-border-radius:0px;\n-moz-border-radius:0px;\npadding:0px;\n}\n<\/style>\n<div class='flex_column av-av_one_fifth-7c987e7b914fb4179f909ea1b965b65e av_one_fifth  avia-builder-el-7  el_after_av_one_fifth  el_before_av_one_fifth  flex_column_table_cell av-equal-height-column av-align-top av-zero-column-padding '   ><div  class=\"avia-animated-number av-av_animated_numbers-0baf4e8a1c3b5f7d963e1d9664b21591 av-force-default-color avia_animate_when_visible  avia-builder-el-8  avia-builder-el-no-sibling  \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"5\" data-start_from=\"0\">5<\/span><span class=\"avia-no-number\"> x<\/span><\/strong><div class=\"avia-animated-number-content\"><p>Kundengr\u00f6\u00dfe<\/p>\n<\/div><\/div><\/div><div class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" id=\"style-css-av-av_one_fifth-c8fc129dc35fd1ae2a1e410224d39ea8\">\n#top .flex_column.av-av_one_fifth-c8fc129dc35fd1ae2a1e410224d39ea8{\nborder-radius:0px;\n-webkit-border-radius:0px;\n-moz-border-radius:0px;\npadding:0px;\n}\n<\/style>\n<div class='flex_column av-av_one_fifth-c8fc129dc35fd1ae2a1e410224d39ea8 av_one_fifth  avia-builder-el-9  el_after_av_one_fifth  el_before_av_one_fifth  flex_column_table_cell av-equal-height-column av-align-top av-zero-column-padding '   ><div  class=\"avia-animated-number av-av_animated_numbers-014c35b9e2a59aaf1043c2a72c9357da av-force-default-color avia_animate_when_visible  avia-builder-el-10  avia-builder-el-no-sibling  \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"3\" data-start_from=\"0\">3<\/span><span class=\"avia-no-number\"> x <\/span><\/strong><div class=\"avia-animated-number-content\"><p>Kaufkraft-Klasse<\/p>\n<\/div><\/div><\/div><div class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" id=\"style-css-av-av_one_fifth-c8fc129dc35fd1ae2a1e410224d39ea8\">\n#top .flex_column.av-av_one_fifth-c8fc129dc35fd1ae2a1e410224d39ea8{\nborder-radius:0px;\n-webkit-border-radius:0px;\n-moz-border-radius:0px;\npadding:0px;\n}\n<\/style>\n<div class='flex_column av-av_one_fifth-c8fc129dc35fd1ae2a1e410224d39ea8 av_one_fifth  avia-builder-el-11  el_after_av_one_fifth  el_before_av_one_fifth  flex_column_table_cell av-equal-height-column av-align-top av-zero-column-padding '   ><div  class=\"avia-animated-number av-av_animated_numbers-9de52f78bd989d04d3abbca6e34a75bc av-force-default-color avia_animate_when_visible  avia-builder-el-12  avia-builder-el-no-sibling  \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"10\" data-start_from=\"0\">10<\/span><span class=\"avia-no-number\"> x<\/span><\/strong><div class=\"avia-animated-number-content\"><p>Branche<\/p>\n<\/div><\/div><\/div><div class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" id=\"style-css-av-av_one_fifth-c8fc129dc35fd1ae2a1e410224d39ea8\">\n#top .flex_column.av-av_one_fifth-c8fc129dc35fd1ae2a1e410224d39ea8{\nborder-radius:0px;\n-webkit-border-radius:0px;\n-moz-border-radius:0px;\npadding:0px;\n}\n<\/style>\n<div class='flex_column av-av_one_fifth-c8fc129dc35fd1ae2a1e410224d39ea8 av_one_fifth  avia-builder-el-13  el_after_av_one_fifth  avia-builder-el-last  flex_column_table_cell av-equal-height-column av-align-top av-zero-column-padding '   ><style type=\"text\/css\" id=\"style-css-av-av_animated_numbers-f981612420967da515d9cfd07bd95bd2\">\n.avia-animated-number.av-av_animated_numbers-f981612420967da515d9cfd07bd95bd2{\ncolor:#ffffff !important;\n}\n.avia-animated-number.av-av_animated_numbers-f981612420967da515d9cfd07bd95bd2 .avia-animated-number-title{\nfont-size:44px;\n}\n.avia-animated-number.av-av_animated_numbers-f981612420967da515d9cfd07bd95bd2 .avia-animated-number-content{\nfont-size:17px;\n}\n<\/style>\n<div  class=\"avia-animated-number av-av_animated_numbers-f981612420967da515d9cfd07bd95bd2 av-force-default-color avia_animate_when_visible  avia-builder-el-14  avia-builder-el-no-sibling  Corv-BG avia-color-font-custom \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"150\" data-start_from=\"0\">150<\/span><span class=\"avia-no-number\"> x<\/span><\/strong><div class=\"avia-animated-number-content\"><p>Segmente<\/p>\n<\/div><\/div><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><div class='av-extra-border-element border-extra-arrow-down'><div class='av-extra-border-outer'><div class='av-extra-border-inner'><\/div><\/div><\/div><\/div><div id='av-layout-grid-1'  class='av-layout-grid-container entry-content-wrapper main_color av-flex-cells     avia-builder-el-15  el_after_av_section  el_before_av_layout_row  submenu-not-first container_wrap fullsize'  >\n<div class=\"flex_cell no_margin av_one_half  avia-builder-el-16  el_before_av_cell_one_half  avia-builder-el-first   \"  style='height:450px; min-height:450px;background:url(https:\/\/corvendor.com\/wp-content\/uploads\/V1_Segments-Aim.jpg) top left no-repeat scroll; vertical-align:top; padding:30px; ' ><div class='flex_cell_inner' ><\/div><\/div><div class=\"flex_cell no_margin av_one_half  avia-builder-el-17  el_after_av_cell_one_half  avia-builder-el-last   \"  style='height:450px; min-height:450px;background:url(https:\/\/corvendor.com\/wp-content\/uploads\/V1_Segments-Campaign.jpg) top left no-repeat scroll; vertical-align:top; padding:30px; ' ><div class='flex_cell_inner' ><\/div><\/div>\n<\/div>\n<div id='av-layout-grid-2'  class='av-layout-grid-container entry-content-wrapper main_color av-flex-cells     avia-builder-el-18  el_after_av_layout_row  el_before_av_layout_row  submenu-not-first container_wrap fullsize'  >\n<div class=\"flex_cell no_margin av_one_half  avia-builder-el-19  el_before_av_cell_one_half  avia-builder-el-first   \"  style='vertical-align:top; padding:120px; ' ><div class='flex_cell_inner' ><p>\n<style type=\"text\/css\" id=\"style-css-av-av_heading-de857cb830f4570ec8540c245b333de9\">\n#top .av-special-heading.av-av_heading-de857cb830f4570ec8540c245b333de9{\npadding-bottom:10px;\n}\n<\/style>\n<div  class='av-special-heading av-av_heading-de857cb830f4570ec8540c245b333de9 av-special-heading-h3  avia-builder-el-20  el_before_av_textblock  avia-builder-el-first  '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Situation<\/h3><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>Wenn Sie heute neue Kunden gewinnen m\u00f6chten, finden Sie sich in einer Situation, in der:<\/p>\n<ul>\n<li>Eink\u00e4ufer sind aufgrund der F\u00fclle verf\u00fcgbarer Informationen durch eine Vielzahl von Kan\u00e4len zunehmend anspruchsvoller und selektiver geworden.<\/li>\n<li>Ihre Kampagnen konzentrieren sich auf eine festgelegte Anzahl von Unternehmen und liefern personalisierte Inhalte<\/li>\n<li>Die Erstellung der personalisierten Inhalte stellt eine Herausforderung dar &#8211; hinsichtlich der Schnelligkeit und Spezifikation. Dadurch entsteht ein hoher Personalbedarf in diesem Bereich<\/li>\n<\/ul>\n<\/div><\/section><\/p>\n<\/div><\/div><div class=\"flex_cell no_margin av_one_half  avia-builder-el-22  el_after_av_cell_one_half  avia-builder-el-last   \"  style='vertical-align:top; padding:120px; ' ><div class='flex_cell_inner' ><p>\n<style type=\"text\/css\" id=\"style-css-av-av_heading-be799fb47332702ef86ada63f32daf0c\">\n#top .av-special-heading.av-av_heading-be799fb47332702ef86ada63f32daf0c{\npadding-bottom:10px;\n}\n<\/style>\n<div  class='av-special-heading av-av_heading-be799fb47332702ef86ada63f32daf0c av-special-heading-h3  avia-builder-el-23  el_before_av_textblock  avia-builder-el-first  '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Kampagnen<\/h3><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>Alle Kampagnen beginnen mit der Frage, welche Sie ansprechen m\u00f6chten. Wir unterscheiden zwei Szenarien:<\/p>\n<ul>\n<li>Breit angelegte Kampagnen: Follow-up von aufgebaute Interessenten nach Sensibilisierung, d. H. Weitergabe eines breiten Netzwerks \u00fcber definierte Marktsegmente<\/li>\n<li>Selektive Kampagnen: Targeting auf individuelle Unternehmen, eine gemeinsame Auswahl aus Marketing und Vertrieb, angereichert mit recherchierten Unternehmensdaten<\/li>\n<\/ul>\n<\/div><\/section><\/p>\n<\/div><\/div><\/div><div id='av-layout-grid-3'  class='av-layout-grid-container entry-content-wrapper main_color av-flex-cells     avia-builder-el-25  el_after_av_layout_row  avia-builder-el-last  submenu-not-first container_wrap fullsize'  >\n<div class=\"flex_cell no_margin av_one_third  avia-builder-el-26  el_before_av_cell_one_third  avia-builder-el-first   \"  style='vertical-align:top; padding:70px; background-color:#f1f1f1; ' ><div class='flex_cell_inner' ><p>\n<style type=\"text\/css\" id=\"style-css-av-av_heading-99e0cf6ac68e3a5390993abb4768adda\">\n#top .av-special-heading.av-av_heading-99e0cf6ac68e3a5390993abb4768adda{\npadding-bottom:10px;\n}\n<\/style>\n<div  class='av-special-heading av-av_heading-99e0cf6ac68e3a5390993abb4768adda av-special-heading-h3  avia-builder-el-27  el_before_av_textblock  avia-builder-el-first  '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Selektion<\/h3><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>Der Auswahlprozess beginnt mit einer allgemeinen Beschreibung Ihrer Zielgruppe. Dies k\u00f6nnen private Unternehmen sein, die in den letzten 3 Jahren um mehr als 12% an Umsatz gewachsen sind, oder Sie k\u00f6nnten Krankenh\u00e4user mit mehr als 250 Betten ansprechen.<\/p>\n<p>Sie werden immer mit Ihren eigenen First-Party-Daten beginnen, um das Segment zu \u00fcberpr\u00fcfen, das Sie zu Beginn definiert haben.<\/p>\n<h3><\/h3>\n<\/div><\/section><\/p>\n<\/div><\/div><div class=\"flex_cell no_margin av_one_third  avia-builder-el-29  el_after_av_cell_one_third  el_before_av_cell_one_third   \"  style='vertical-align:top; padding:70px; background-color:#e4e4e4; ' ><div class='flex_cell_inner' ><p>\n<style type=\"text\/css\" id=\"style-css-av-av_heading-25dea570ffe9c5e35f9e2ea8671ef8c7\">\n#top .av-special-heading.av-av_heading-25dea570ffe9c5e35f9e2ea8671ef8c7{\npadding-bottom:10px;\n}\n<\/style>\n<div  class='av-special-heading av-av_heading-25dea570ffe9c5e35f9e2ea8671ef8c7 av-special-heading-h3  avia-builder-el-30  el_before_av_textblock  avia-builder-el-first  '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Klassifizierung<\/h3><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>Die \u00dcberpr\u00fcfung wird eine erste Klassifizierungsrunde (interne Attribute) liefern. Die Klassen umfassen:<\/p>\n<ul>\n<li>Kaufhistorie f\u00fcr verschiedene Produkte, L\u00f6sungen und Dienstleistungen<\/li>\n<li>Abgeleiteter K\u00e4uferstatus wie Kauf, abgelaufen, Aussicht<\/li>\n<li>Interaktionsverlauf (Social-Media-Besuche, Webinare, Veranstaltungen)<\/li>\n<li>Strategische Wichtigkeit<\/li>\n<li>Abgeleiteter Status auf der Customer Journey<\/li>\n<\/ul>\n<\/div><\/section><\/p>\n<\/div><\/div><div class=\"flex_cell no_margin av_one_third  avia-builder-el-32  el_after_av_cell_one_third  avia-builder-el-last   \"  style='vertical-align:top; padding:70px; background-color:#d7d7d7; ' ><div class='flex_cell_inner' ><p>\n<style type=\"text\/css\" id=\"style-css-av-av_heading-00ea957537e6452f188e3b306512fe43\">\n#top .av-special-heading.av-av_heading-00ea957537e6452f188e3b306512fe43{\npadding-bottom:10px;\n}\n<\/style>\n<div  class='av-special-heading av-av_heading-00ea957537e6452f188e3b306512fe43 av-special-heading-h3  avia-builder-el-33  el_before_av_textblock  avia-builder-el-first  '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Segmentierung<\/h3><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>Ihre hausinternen Daten geben an, was Sie f\u00fcr die folgende Segmentierung halten k\u00f6nnten:<\/p>\n<ul>\n<li>Vertikale Branche in unterschiedlichen Granularit\u00e4ten (SIC-Codes)<\/li>\n<li>Unternehmensgr\u00f6\u00dfe: Anzahl der Mitarbeiter, Umsatz, Margen<\/li>\n<li>Finanzielle Gesundheit<\/li>\n<li>Berechnete Kaufkraft f\u00fcr Ihre Angebote<\/li>\n<\/ul>\n<h3><\/h3>\n<\/div><\/section><\/p>\n<\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Segmentierung nach vertikalen M\u00e4rkten, Unternehmensgr\u00f6\u00dfe und Kaufkraft<\/p>\n","protected":false},"featured_media":5015,"comment_status":"open","ping_status":"closed","template":"","tags":[80,68,71,81,34,79,67,82],"portfolio_entries":[33],"class_list":["post-5297","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","tag-abm","tag-account","tag-campaign","tag-classification","tag-segmentation","tag-selection","tag-target","tag-taxonomie","portfolio_entries-leistungen"],"_links":{"self":[{"href":"https:\/\/corvendor.com\/de\/wp-json\/wp\/v2\/portfolio\/5297","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/corvendor.com\/de\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/corvendor.com\/de\/wp-json\/wp\/v2\/types\/portfolio"}],"replies":[{"embeddable":true,"href":"https:\/\/corvendor.com\/de\/wp-json\/wp\/v2\/comments?post=5297"}],"version-history":[{"count":2,"href":"https:\/\/corvendor.com\/de\/wp-json\/wp\/v2\/portfolio\/5297\/revisions"}],"predecessor-version":[{"id":7778,"href":"https:\/\/corvendor.com\/de\/wp-json\/wp\/v2\/portfolio\/5297\/revisions\/7778"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/corvendor.com\/de\/wp-json\/wp\/v2\/media\/5015"}],"wp:attachment":[{"href":"https:\/\/corvendor.com\/de\/wp-json\/wp\/v2\/media?parent=5297"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/corvendor.com\/de\/wp-json\/wp\/v2\/tags?post=5297"},{"taxonomy":"portfolio_entries","embeddable":true,"href":"https:\/\/corvendor.com\/de\/wp-json\/wp\/v2\/portfolio_entries?post=5297"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}