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    • Turning Data into Knowledge
      • Segmentation
      • Persona
      • Data Platform
    • Turning Knowledge into Action
      • KPIs
      • Blue Print
    • Turning Action into Value
      • Scoring and Steering
      • Dashboards
      • Analytics, Patterns, Prediction
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Corvendor Campaign Services

Data Management

Data collection from multiple sources. Segmen­tation by size, industry, and purchase history. Classification by engagement, customer journey, and propensity. Enrichment of insights.

Campaign Management

Campaign setup including content-to-persona mapping, scoring and nurturing, digital and telemar­keting agency manage­ment, lead creation and sales enablement.

Performance Management

Visualization by bespoke dashboards and reporting, full funnel KPI breakdown, predictive and basket analysis which feed back into your universe data base.

By Modeling Growth we help your business create more new leads from high-potential accounts.

We create explanatory and explorative data analysis, an overview of where you stand and where you want to be, help get more out of your data, detect structures, and right to the point decision making. Corvendor campaign services enable your company to efficiently increase your marketing pipeline. Our campaign services are broken into 8 components:

  • Account Segmentation by vertical markets, company size and buying power.
  • Data Campaign – Specific usage of multi-source corporate and external data.
  • Persona Classification by role, customer journey and engagement history.
  • Reverse Engineering – Tailor the campaign parameters based on the predefined outcome.
  • Campaign Blueprints with most effective engagement methods, content and KPIs.
  • Scoring – Future nurturing based on persona, account and campaign results.
  • Campaign Reporting – Executive dashboards and deep-dive campaign analysis.
  • Campaign Analytics – Detecting purchase patterns and developing forecasts.

Reverse Engineering

Campaign Analytics

Reporting

Scoring

Campaign Blueprints

Data

Persona

Segmentation

Services Overview

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Project Management
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Account Research
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Data Analysis
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Data Management
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Web Development
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Content Creation
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Tags

ABM Account Buying Center Campaign Classification Customer Journey Engagement Selection Target Taxonomie

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